Bancassurance Officer

We are seeking a motivated, customer-focused, and results-oriented Bancassurance Officers to promote and sell insurance products through a bank's distribution channels. The successful candidates will work closely with bank staff, customers, and insurance providers to identify insurance needs, recommend suitable insurance products, process applications, and support policy servicing. The ideal candidates should have strong sales and relationship-management skills, a good understanding of insurance products, and the ability to achieve sales targets while ensuring compliance with applicable insurance regulations and customer-protection standards.

A. Insurance Sales and Business Development Promote and sell insurance products to bank customers through approved bancassurance channels. Identify prospective customers and generate insurance business from the bank's existing customer base. Explain insurance products, benefits, exclusions, premiums, policy terms, and applicable conditions. Recommend suitable insurance solutions based on customers' needs and financial circumstances. Meet agreed sales, premium collection, and business development targets. Develop and maintain a pipeline of prospective customers and follow up on sales leads. B. Customer Needs Assessment and Advisory Conduct customer needs assessments to identify appropriate insurance solutions. Explain the differences between available insurance products and coverage options. Provide accurate information to help customers make informed decisions. Ensure customers understand policy terms, exclusions, waiting periods, premium obligations, and claims procedures. Avoid misrepresentation, unsuitable recommendations, and pressure-selling practices. C. Bancassurance Relationship Management Build strong working relationships with bank branch managers, relationship officers, personal bankers, and other relevant staff. Train and support bank staff on approved insurance products and sales procedures. Coordinate joint customer engagements and insurance sales campaigns. Maintain effective relationships with insurance companies and other authorised partners. Identify opportunities to improve insurance penetration among eligible bank customers. D. Policy Application and Processing Assist customers in completing insurance proposal forms and other required documentation. Verify that applications are complete and submitted through approved channels. Coordinate with insurers on underwriting requirements, policy issuance, endorsements, and renewals. Follow up on pending applications and ensure customers receive timely updates. Maintain accurate records of insurance quotations, applications, policies, and sales transactions. E. Policy Servicing and Claims Support Assist customers with policy enquiries, renewals, premium payments, and policy amendments. Explain claims notification procedures and required supporting documents. Guide customers through the claims submission process and follow up with the insurer where appropriate. Refer complex claims, complaints, and disputes to the relevant insurer or authorised department. Support customer retention through timely communication and effective policy servicing. F. Sales Reporting and Performance Monitoring Prepare regular reports on insurance sales, premiums, conversions, renewals, and sales pipeline performance. Monitor progress against individual and branch bancassurance targets. Maintain accurate customer and sales information in the relevant systems. Analyse sales trends and identify opportunities for business growth. Provide updates to management on performance, challenges, and market opportunities. G. Compliance and Risk Management Comply with applicable insurance laws, regulatory requirements, and the organisation's internal policies. Ensure insurance products are sold through appropriately authorised channels and within the officer's permitted responsibilities. Maintain customer confidentiality and protect personal and financial information. Ensure customer consent and required disclosures are obtained and documented. Follow approved procedures for handling premiums, customer documentation, and complaints. Report suspected fraud, mis-selling, and compliance breaches promptly. 3. Academic and Professional Qualifications A diploma or bachelor's degree in Insurance, Business Administration, Finance, Marketing, Banking, or a related field. A professional qualification in insurance, such as relevant insurance examinations or certification, is an added advantage. Relevant bancassurance or insurance-sales training is desirable. Knowledge of life insurance, general insurance, medical insurance, credit life, personal accident, and other relevant insurance products. Good computer skills, including Microsoft Office and customer relationship management systems. In Kenya, candidates should meet applicable Insurance Regulatory Authority (IRA) requirements for the duties and distribution channel involved. 4. Experience Requirements At least 1–3 years of experience in insurance sales, bancassurance, banking, financial services, or business development is preferred. Experience selling insurance products through bank branches or other financial distribution channels is an advantage. Proven ability to generate leads, convert prospects, and achieve sales targets. Experience conducting customer needs assessments and explaining insurance products. Familiarity with policy applications, renewals, and claims-support processes. Candidates with relevant qualifications, strong sales potential, and customer-service skills may be considered for entry-level positions. 5. Required Skills and Competencies Strong sales, negotiation, and persuasive communication skills. Excellent customer-service and relationship-management abilities. Good understanding of insurance products and risk protection. Ability to identify customer needs and recommend appropriate solutions. Strong networking and business development skills. Ability to meet targets while maintaining ethical sales practices. Good presentation and training skills. Strong organisation, follow-up, and record-keeping abilities. Proficiency in Microsoft Office and digital sales systems. High levels of integrity, professionalism, and confidentiality. 6. Personal Attributes The ideal candidate should be confident, proactive, customer-focused, persuasive, trustworthy, self-motivated, and committed to achieving business targets while maintaining high standards of customer care and regulatory compliance. 7. Key Performance Indicators (KPIs) Performance may be assessed using the following measures: Achievement of insurance sales and premium targets. Number of new policies issued and successfully activated. Conversion rate of qualified leads into policies. Policy renewal and customer-retention rates. Growth in insurance business generated through bank channels. Accuracy and completeness of policy applications. Timeliness of customer follow-ups and policy servicing. Customer satisfaction and complaint-resolution performance. Compliance with regulatory and internal sales requirements. 8. How to Apply Interested and qualified candidates should submit an updated CV, copies of relevant academic and professional certificates, and contact details for referees by registering account on https://jobs.helaworkskenya.co.ke Application Deadline: To be specified. Only shortlisted candidates will be contacted.